Title

H. Igor Ansoff: critical evaluations in business and management

Document Type

Edited Book

Publication Date

2007

Abstract

The visionary theories of H. Igor Ansoff (1918–2002) on strategic business management have inspired worldwide acclaim. Called ‘the father of strategic management’ by Henry Mintzberg, he proposed that long-term profitability for a company results only from a commitment to understanding the political and social fabric of its community.

With a new introduction and extensive bibliography, this two-volume collection provides a thorough critical evaluation of Ansoff’s contributions. It is an invaluable research resource for both student and scholar. (Accessed from Publisher)

ISBN: 9780415325578 (set)

ISBN: 0415325579 (set)

ISBN: 0415325587 (vol. 1)

ISBN: 9780415325585 (vol. 1)

ISBN: 0415325595 (vol. 2)

ISBN: 9780415325592 (vol. 2)

Comments

Due to copyright restrictions this article is unavailable for download.

This Book may be accessed from the publisher here

H. Igor Ansoff: critical evaluations in business and management may be accessed from the National Library of Australia here

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